We are living in a modern world where there is the technology everywhere. Well, the Technology has made the life more comfortable, but at the same time, it has made a few things a bit complicated. We are talking about the prevailing myths that hinder our success. You may have heard the fables about weight loss etc. similarly there are a few myths about the Social Media marketing as well. We need to debunk those myths so that we could utilize the power of Social Media to take our business to another level.
People do not read your posts:
The very first myth about Social Media is that people do not read your business post. Well, it is not true. People do read your post, like, comment, share and subscribe as well. But it depends on how exciting or entertaining your post is. If you continuously keep posting the same content, surely no one will read it. People want change. They are on Social Media to find something exciting and not to read your sales post again and again. If you want people not to bury your post under the other posts on your follower’s timeline, then be creative and entertaining. You should understand that you buy IG followers not to make them bored.
Social Media is a sales tool:
The most businesses fail on Social Media just because they make a mistake of considering the Social Media platforms a billboard to announce their sales. Social Media is a platform to interact with the people, and people log on for networking and finding something exciting. They do not create a Social Media profile to see your advertisement. Though you can showcase your products and boost your brand on social media, you need to do it smartly. You should avoid using Social Media like the television advertisement.
Your content can reveal your strategy:
It is true that you can have an idea of what your competitor is up to, but it does not mean that posting content on Social Media can reveal your entire strategy. Only you know what you will post next and how you will grab the attention of your audience. You should upload content people like and want to see. It will be better not to copy others on social media. Be unique and build your brand.
You should be on every platform:
You can use Social Media platforms to promote your business. But you do not need to be on every Social Media platform. If you think that you will not be able to post unique content on more than one platform then just stick to one. For example, you can buy active Instagram followers and keep them engaged with your content. If you think that you can handle the Facebook followers as well along with the Instagram Followers, then there is nothing wrong with being on more than one platforms.
Everybody uses social media:
Though this is the age of social media, it does not mean that you should assume that everyone has a Social Media profile. Many people are still not on social media. To be a successful brand you should consider other promotional platforms as well.